October 31, 2025 – The National Savings Mobilization Week commenced today, Friday, October 31st,  2025 with the launching a week-long campaign to establish saving and investing as fundamental pillars of economic resilience. Running until November 6th, the campaign calls on all citizens to make these practices a cornerstone of both personal and national economic transformation.

Aligned with the global observance of the United Nations International Saving Day, the week is dedicated to raising public awareness about the critical role of savings in driving personal development and accelerating national progress.

Guided by the theme “Save and Invest for Economic Resilience” (“Zigama, Shora Imari, Wigire”), the campaign aims to increase public awareness and foster collaboration among financial institutions and other stakeholders. This collective effort is designed to accelerate the national savings target and strengthen overall economic resilience.

“This initiative is crucial for achieving the ambitious goal outlined in the five-year second National Strategy for Transformation (NST2) where mobilizing domestic savings and investments is a central priority. It aims to raise the national savings rate to 25.9% of GDP by 2029,” stated Cyrille Hategekimana, the Director General Banking and Non-Banking Services at MINECOFIN

Nurturing a consistent saving habit is essential for Rwandans to safeguard their financial futures, support their families, and contribute directly to the nation's sustainable economic growth.

Key activities planned for the week include nationwide outreach campaigns, exhibitions by financial servicesproviders, and extensive media engagement. These are designed to increase financial literacy, strengthen the formalization of community savings groups and tontines, and foster collaboration and innovation among banks, MFIs, SACCOs, insurance companies, and fintechs.

The campaign was officially launched in Gicumbi District, Northern Province.